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VNG Games – A media sensation with a top-class outdoor LED advertising campaign

VNG Games Bizman media

1. VNG Games is a pioneer in the field of publishing and developing video games in Vietnam, under the VNG Corporation technology group. Established in 2004, VNG Games has made a name for itself through a series of outstanding products such as Vo Lam Truyen Ky , ZingSpeed Mobile , and PUBG Mobile VN – attracting millions of gamers nationwide.

2. With a mission to deliver top-tier entertainment experiences, VNG Games constantly innovates to become the leading game publisher in Southeast Asia. The company focuses on investing in content creation, technology, and sustainable player community development. Each promotional campaign – such as Vong Xuyen Phong Hoa Luc – is a testament to VNG Games’ strategic vision in combining digital media and outdoor advertising to create a powerful ripple effect.

LOCATIONS FOR OUTDOOR ADVERTISING DEPLOYMENT:

1. Advertising VNG Games’ brand on SKY LED screens in Saigon – SKY LED 4600m2 – Ho Chi Minh City

2. Advertising on LED screens in the inner city of Hanoi.

3. Advertising on LED screens in the inner city of Ho Chi Minh City.

VNG Games Vong Xuyen Phong Hoa Luc – A media sensation with a high-class outdoor LED advertising campaign.

Blockbuster game – A one-of-a-kind advertising campaign in the city center.

Upon its release, Vong Xuyen Phong Hoa Luc created a sensation in the gaming community, not only because of its captivating gameplay and stunning graphics, but also because of its dazzling outdoor LED advertising campaign in the heart of Vietnam’s most vibrant cities.

The launch with a series of giant LED screens in Ho Chi Minh City and Hanoi not only demonstrates the strategic stature of the publisher but also proves that this is a seriously invested masterpiece – from the product itself to the marketing.

Combo SKYLED Thu Thiem – A visual symphony on the banks of the Saigon River

The Vong Xuyen Phong Hoa Luc advertising campaign chose a prime location: the Thu Thiem SKYLED Combo , including:

SKY LED 3000 Bizman Media screen

[caption: SKY LED 3000 Bizman Media screen]

CONTENT INFORMATION
Size 50m (width) × 12m (height) = 600 m2 58.4m (width) × 17.1m (height) = 998.64 m2 190m (width) × 16m (height) = 3040 m2
Vision Over 1,000m
Flow rate 1,600,000 people/vehicles per day
Advertising over time / 1 TVC 15 seconds
Outdoor advertising screen resolution SKY 3000: 4096×343 pixels SKY 1000: 3504×1026 pixels SKY 600: 6048×1404 pixels
Operating hours of SKY LED screens in Saigon Morning: 6:00 AM – 12:00 PM and 2:00 PM – 4:00 PM (8 hours/day) Evening: 4:00 PM – 12:00 AM (8 hours/day) Combo (morning and evening): 6:00 AM – 12:00 PM and 2:00 PM – 12:00 AM (16 hours/day)
Frequency of broadcast Morning: 60 times/day Minimum: 60 times/day Morning and evening combo: 120 times/day
Time 1 loop 8 minutes
The form can be shown TVC, Frame
Document .mov, .mp4

SKY LED 600 screen SKY LED 600 screen

SKY LED 1000 Bizman Media screen[Caption: SKY LED 1000 Bizman Media screen]

With a total display area of up to 4,600 m², it’s the largest outdoor riverside LED screen in Southeast Asia.

Located right on the Ton Duc Thang – Bach Dang Wharf – Thu Thiem Bridge axis, SKYLED is considered a miniature “Times Square” of Ho Chi Minh City. When spectacular video footage from games appears simultaneously on the SKYLED system, the visual effects powerfully touch the emotions of millions of people.

✨ This isn’t just an advertisement – it’s an artistic brand showcase.

See more about how VNG Games effectively uses outdoor advertising: https://bizmanooh.com.vn/du-an/quang-cao-vng-games-led/

LED screen at 68A Nguyen Hue – Prime location in the middle of the pedestrian street.

Not stopping at the riverside, the campaign expanded to the busiest central area of Ho Chi Minh City – Nguyen Hue Walking Street, where tens of thousands of people pass through every day, especially in the evenings and on weekends.

  • LED screen location: 68A Nguyen Hue

  • Dimensions: 9m (width) x 18m (height) = 162 m²

LED screen at 68A Nguyen Hue - Bizman Media [Caption: LED screen at 68A Nguyen Hue – Bizman Media]

The advertisements here aren’t just aimed at pedestrians; they also spread rapidly through social media as hundreds of users check in, record videos, and take photos every day. Each stunning game frame becomes natural “viral content,” bringing the name Vong Xuyen Phong Hoa Luc closer to Generation Z and Millennials – the core target audience of the modern gaming market.

LED screen at the Hang Bai – Ly Thuong Kiet intersection (T-Place) – The crossroads of history and modernity.

In Hanoi, the advertisements were displayed on the T-Place building, right in the heart of Hoan Kiem district – a place where people, vehicles, and cultures intersect.

  • Size: 8m x 5m = 40 m²

  • Vision: expanding traffic flow in all four directions.

  • Operating hours: from morning to night, creating a continuous effect.

T-Place Ly Thuong Kiet LED screen T-Place Ly Thuong Kiet LED screen

This LED screen helps the game brand reach pedestrians around Ho Guom Lake , young people, office workers, and tourists – those who are looking for “a new world to explore”.

LED advertising campaigns – How a game can become a blockbuster.

It’s no coincidence that major brands, from consumer goods and real estate to mobile games, are choosing outdoor LED advertising for their product launch phases.

With Vong Xuyen Phong Hoa Luc, the campaign’s effectiveness is clearly demonstrated:

  • Over 50 million views in the first two weeks after launch.

  • The search rate for game keywords increased fivefold.

  • Game downloads surged within 72 hours of the campaign going live.

💥 LED advertising has not only helped increase reach, but also created a social event – where games are no longer just a product, but a visual cultural experience in the modern city.

Launching a new-era game – Outdoor LED advertising is essential.

The Vong Xuyen Phong Hoa Luc advertising campaign is clear evidence that LED advertising is no longer an option – but a necessity if you want to make an impact in the digital age.

If you’re a game publisher, a tech brand, or an innovative product, don’t miss the opportunity to “tell your brand story” on big screens – where light, visuals, and emotion meet.

VNG Games – A media sensation with a top-class outdoor LED advertising campaign


📌 Information and advice on outdoor LED advertising:

▶️ Mr. Toàn – Bizman Media
📧 Email : toantt@bizman.com.vn
📞 Hotline : 0984 090 222
🌐 Website : https://bizmanooh.com.vn

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GẶP MR TOÀN BIZMAN – 0984 090 222

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